"Mastery" means a highly developed skill in or knowledge of something. Some big thinkers believe that one cannot master anything until they have successfully performed a required task over 10,000 times. So it comes as no surprise that successful real estate sales people are those who have "mastered" the art of maneuvering the ever challenging mine fields common in the business of selling real estate. A person who buys or sells an average of three homes in their lifetime is at a distinct disadvantage when engaging with a professional sales person.
When it comes to buying or selling property, here are 5 common misconceptions that people have when working with successful professional sales representatives:
1. They believe the real estate sales process is always "rushed." Don't be tempted by agent statements that in many real estate circles have become "cliche." Some agents will represent that they have a buyer in order to get a listing, and once they secure the listing agreement, the prospect disappears. "My prospect is leaving out of town" or "is in town for only a day" is meant to compel a showing or rush a signature. Odds are that the prospective purchaser does not have a Leer Jet waiting for them on the tarmac. Remember, professional real estate agents are commissioned sales people with an agenda that sometimes causes them to "oversell" their own client. Never feel rushed to sign any documents without understanding the terms and consequences of an agreement.
2. They confuse the number of real estate listings with the importance of closings. The number of listings an agent has does not necessarily reflect the agent's experience in getting tough deals closed. Ask a prospective agent how many deals they have closed over the past years. It's a great indicator of how they and their staff deal with problems that almost invariably arise in real estate. No matter how glitzy the marketing efforts, selling property must equate into closings - otherwise what's the point?
We will look at more pointers in the next entry on this topic.
See more real estate information at www.ExperienceAlbuquerque.com
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